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Ben Fordham takes ratings win

Published: (Updated: ) in Australian News by .

2GB’s move to replace perennial ratings winner Alan Jones with Ben Fordham paid off, with Mr Fordham winning the metro breakfast category with a share of 17.3 per cent.

Talkback radio has surged during the COVID-19 lockdown as Australians tune in to more traditional news mediums for updates on the pandemic.

Results from the latest GfK Survey – which had paused ratings for several months during the height of the virus – show that Nine Radio's talk stations grew audience share by 12 per cent.

In Sydney, 2GB's move to replace perennial ratings winner Alan Jones with Ben Fordham paid off, with Mr Fordham winning the metro breakfast category with a share of 17.3 per cent - down just 0.6 percentage points from the previous ratings period.

READ MORE: 'He said don't try and be Alan Jones'

Across the entire day, 2GB retains the largest market share of all stations (14.2 per cent), followed by ABC Sydney (10.5 per cent),smooth FM 95.3 (9.9 per cent) and WSFM (8.4 per cent).

In Melbourne, 3AW Breakfast with Ross Stevenson and Russel Howcroft posted a record result with a 27.4 per cent market share – marking the 148th consecutive survey in which the show has come out on top.

3AW returned strong ratings across the board in Melbourne, clinching the number one spot in the breakfast, mornings, afternoons, drive, nights and weekends timeslots.

READ MORE: Alan Jones farewelled on the Ben Fordham Show

In Brisbane The Ray Hadley Show once again was crowned king of the morning timeslot, snagging an 11.2 per cent share up 1.2 points since the last survey.

Nova remained the number 1 FM station in Brisbane, snagging the largest market share of any drive show and pulling more listeners during the morning.

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Nova also recorded a strong showing in Perth, retaining its spot as the number one station overall.

In the Perth market Breakfast with Steve Mills and Basil Zempilas grew their an audience, recording an 11.6 per cent share, up 2.3 points while News Talk 6PR 882 achieved audience growth of 1.6 points to record a 9.3 per cent share.

READ MORE: Legendary broadcaster Alan Jones retiring from radio

Nine Radio's Head of Content Greg Byrnes said Australians are turning to radio stations in droves for news and pandemic updates they can trust.

"Despite significant changes in key shifts on 3AW and 2GB our audience has stayed with us and knows who to trust," Mr Byrnes said.

"We're humbled and grateful that given everything Victoria has been through, Melbourne has turned to 3AW's presenters and newsbreakers in record numbers.

"At 2GB, Ben Fordham took on the toughest job of all when Alan stepped down and has marked his first survey as Sydney's clear number 1 with a share of 17.3 per cent.

The publisher of this website owns 2GB, 3AW, 4BC and 6PR.

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Beyond Blue's Coronavirus Mental Wellbeing Support Service is a 24/7 service free of charge to all Australians. Visit the site here or call 1800512348

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Source: 9News

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